The Gradient Works Blog
Sales AI prompts for account research
09/20/2024 Sales AI prompts for account research With more sales AI solutions coming out each year, it’s important to remember that phrasing a prompt correctly is going to give better results. While…
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Introducing Gradient Works Account Research: The missing piece to your data puzzle
09/11/2024 Introducing Gradient Works Account Research: The missing piece to your data puzzle Every B2B sales team has missing company data in their CRM. You might have incomplete account data, inconsistent account records, or even not enough…
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Planning is easier with better data, thanks to AI
08/30/2024 Planning is easier with better data, thanks to AI Every year during annual planning, B2B sales leaders make a set of big decisions to figure out how to narrow down the world to a set of accounts the…
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4 tips for better CRM data hygiene
08/27/2024 4 tips for better CRM data hygiene In B2B sales, strategy and speed are everything. But even the best-laid plans can fall apart if your CRM data is riddled with missing, duplicated, or…
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Measuring success in dynamic books
08/12/2024 Measuring success in dynamic books AI, covid, and the wide availability of customer data has forced B2B RevOps teams to take a look at how they deploy their sales quota capacity. And…
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Find your next customer with new Market Map updates
06/18/2024 Find your next customer with new Market Map updates The map to your best prospects just got better. Today we’re excited to announce Market Map 3.0, an entirely new approach to prioritizing your best…
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We're at a monumental inflection point in B2B sales
05/18/2024 We're at a monumental inflection point in B2B sales Sales leaders have faced four huge shocks in just four years. And those shocks have transformed how B2B sales is done.
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You're probably doing industry classification wrong
05/03/2024 You're probably doing industry classification wrong B2B sales teams have long relied on industry classification as a way of quickly segmenting potential prospects.
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More effective 1:1s with Market Map
04/10/2024 More effective 1:1s with Market Map One of the most important tools in a leader’s toolbox is the one-on-one meeting. When you efficiently conduct this 30-60 minute session, you can…
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