Territories. Always on.

Bookbuilder turns static patches into focused, prioritized, dynamic books where accounts are automatically assigned and refreshed.

Bookbuilder - Pipeline Overview Dashboard

Better books. More pipeline. Less effort.

Bookbuilder replaces manual territory maintenance with a continuous cycle. It fills each rep’s book from a scored pool, pulls back unworked accounts, and rebalances automatically — all inside Salesforce.

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Live Territory Definitions

Build a new kind of territory with Target Books

Target books define book size, ICP criteria, and segment mix per role. One template, applied across the team. Bookbuilder keeps every rep's book aligned to it continuously.

Bookbuilder automated account distributions

Automated Account Assignment

Distribute and retrieve accounts with precision

Distributions fill open capacity with the highest-scoring accounts from the pool. Retrievals pull back unworked accounts automatically. Books stay balanced without manual intervention.

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Powerful Feedback Loops

Tag and return accounts as reps engage

Reps tag accounts with return reasons as they work — bad data, no fit, timing wrong. That feedback sharpens scoring and selection over time. The pool gets smarter with every cycle.

Bookbuilder - Weekly Distribution Template

Salesforce-Native

Work great accounts without learning another tool

Bookbuilder runs as a Salesforce managed package. Reps see a scored, prioritized book in standard list views. Every assignment and return tracked in native fields, no data leaving the org.

Built for the whole team

  • RevOps - No more annual re-carves. Bookbuilder keeps every book balanced through continuous automation.

  • Sales leaders - Every rep gets an equivalent book. Balanced attainment, one more opp per rep per month.

  • Reps - A focused book of 100–250 great accounts. Save 1–2 hours a day. Less researching, more selling.

Bookbuilder - All Reps Report

“We used to hand reps zip codes. Now, we hand them opportunity.”

Nora Soza, Sr Director GTM Strategy & Operations, Box

“You can’t just tell them [reps] something, you have to show them. Within a few months, I had people slacking me about how cool it was.”

Jamie Edwards, Head of GTM Operations & Tools, Gusto

“Our reps are thrilled because they know the accounts we assign from Gradient Works are going to be worth reaching out to, and our ops team loves having this new ability to source high-potential accounts.”

Sales Ops Manager, Thoropass

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Account scoring flows in. Pipeline visibility flows out.

Bookbuilder draws from Market Map scores to decide which accounts fill each rep's book. The highest-scoring accounts fill open capacity first — reps don't need to know why an account ranked, they just work it.

Analytics tracks whether books are being worked. Coverage reports generate automatically when a target book is set up, so RevOps sees worked vs. unworked accounts from day one.

Put Bookbuilder to work for your team

Start with a free account or talk to us about your coverage challenges.