The Gradient Works Blog
How many accounts should sales reps own?
06/30/2022 How many accounts should sales reps own? How many accounts should sales reps own? We hear this question all the time, and you probably think about it a lot.  It's an important question. If…
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PLG lead routing: Converting free users to paying customers
06/22/2022 PLG lead routing: Converting free users to paying customers How do you most effectively convert free users into paying customers? If you're using or considering a PLG (product led growth) motion in your sales…
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Fit and timing and how to better manage SDR books
05/26/2022 Fit and timing and how to better manage SDR books Sales management is about making sure the right rep takes the right action with the right account at the right time. A big part of that comes down to…
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Improving SDR attainment with SLAs
05/05/2022 Improving SDR attainment with SLAs Only 53% of salespeople are making or exceeding their quota right now (Korn Ferry). I don’t know what your company’s attainment goals are, but I bet…
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Get our free ABM guide for RevOps
04/21/2022 Get our free ABM guide for RevOps What's the difference between ABM and ABX? What does ABM mean for those of us who don't work in marketing? Should sales care? What about revenue…
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The steering wheel for the CRO
04/19/2022 The steering wheel for the CRO Gradient Works CEO Hayes Davis recently spoke on The Revenue Engine podcast about building a steering wheel for a CRO: "The steering wheel for the…
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The 47 must-know RevOps stats for 2022
04/08/2022 The 47 must-know RevOps stats for 2022 Everyone likes stats. Salespeople and marketers love them. We've collected some of our favorite RevOps stats here. They include findings from all…
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Migrating from Workflow Rules to Flow
04/01/2022 Migrating from Workflow Rules to Flow You’ve heard the news from Salesforce events over the past year, and now you see a visual reminder whenever you interact with workflow rules in…
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Getting to know the Gradient Works team: Meet Rob Johnson
03/17/2022 Getting to know the Gradient Works team: Meet Rob Johnson We'd like for you to meet Rob Johnson, our new Head of Product. Rob started at Gradient Works last month, and is here to build out our product team.…
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