Pipeline starts with better account coverage
Pipeline generation is down by as much as 50%. Sales cycles are 20-40% longer. Win rates have decreased to 17-20%.
There are 6 months left in the year. If you have any chance of hitting your targets for the year, you need more pipeline coverage and you need it now. Most of the sales leaders we talk to are now aiming for 4x - 6x pipeline coverage to make up for slower, harder sales cycles.
Where are you going to find that new pipeline?
With Gradient Works, you can discover untapped potential in your market. Find high-potential accounts that aren't being worked and assign them to reps with available capacity.
