Product led growth
Joel Stevenson, CEO of Yesware, and Hayes Davis, co-founder of Gradient Works, discuss product led growth and product qualified leads, and how to incorporate them into your business. Their conversation also explores what impact PLG can have on sales organizations, asking if you really need a sales team.
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For revenue leaders, by revenue leaders
Up and to the Right is a free weekly newsletter about optimizing revenue organizations. Written for sales and marketing leaders, each issue is full of practical advice and expert Q&As from people who've been there.
Up and to the Right is brought to you by Gradient Works, an early stage software company in Austin, Texas. We're dedicated to making revenue more efficient and predictable for B2B subscription businesses. Our company was founded by experienced entrepreneurs with background across the revenue organization and customer lifecycle. We still don’t have all the answers, but we can help.