Territories in minutes, not weeks

Carve replaces spreadsheet-based territory planning with an AI agent. Describe the rules, compare scenarios, and deploy straight to Salesforce.

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Describe. Carve. Done.

Carve takes your territory requirements in plain English and produces fair, rule-aware plans in minutes. You compare scenarios side by side and pick the one your VP of sales actually likes.

Describe

Describe what you need in your own words

Start a new scenario and tell the AI the rules: segment, headcount, fairness constraints, vertical focus. No carving formulas required.

AI Agent

Iterate with an AI agent that knows your data

Chat with the AI to refine assignments, test new constraints, and drill into why any account went where it did. The agent explains its own work.

Scenario Modeling

Compare multiple scenarios before you commit

Generate three carves in the time it used to take to build one. Present options to leadership and let them choose the version they like most.

Salesforce Deploy

Push the winning plan straight into Salesforce

When leadership signs off, deploy territories into CRM with one click. No CSV round-trips, no manual ownership updates.

Built for the whole revenue team

Carve is Gradient Works' territory design product — it lets teams build, model, and compare territory scenarios grounded in account fit scores, then push the final design into Salesforce without manual data wrangling.

RevOps - Stop spending weeks in spreadsheets carving territories by hand.
Sales leaders - Review three scenarios, pick one, and have it live the same day.
Sales strategy - Shape fair territories with your expertise, not formulas.

"We used to hand reps zip codes. Now, we hand them opportunity."

Nora Soza, Sr Director GTM Strategy & Operations, Box

"Our VP of Sales was pleased. I showed him three separate carves so he was able to choose the version he liked most. This was a HUGE bonus being able to let the VP choose and not needing to manually carve it."

Revenue Strategy and Operations Manager

"Our strategy manager left, and our VP of sales just said, 'The books are terrible. Redo it. I want it by the start of Q4.' So having no run-up time there, this has been a huge help."

Kasin Bennett, Sales Strategy & Operations, Attentive

Scores and signals flow in. Deployed territories flow out.

Carve uses Market Map scores and customer signals to design fairer, higher-quality territories from the start. You bring the strategy, the AI handles the math.

Once you deploy, Bookbuilder takes over — keeping each rep's book balanced and fresh inside Salesforce, quarter after quarter.

Carve FAQs

What is Carve?

Carve is Gradient Works' territory design product. It lets revenue operations and sales strategy teams build, model, and compare territory scenarios — then push the final design into Salesforce without manual data wrangling. Territories built in Carve are grounded in account fit scores, not just geography or arbitrary segmentation.

How does Carve work with Market Map?

Market Map scores accounts by fit before Carve runs. Carve then uses those scores to distribute account coverage across territories — so high-fit accounts get dedicated rep attention and low-fit accounts don't consume equal rep capacity. Territory design starts with quality instead of zip codes.

How does Carve hand off to Bookbuilder?

Once Carve produces a territory plan — which segments of accounts belong to which rep or team — Bookbuilder implements it operationally. Territory assignments from Carve translate directly into Bookbuilder book structure. Planning and execution are designed to hand off to each other without manual steps in between.

Who uses Carve?

Carve is primarily used by RevOps and Sales Strategy — anyone who owns territory planning. RevOps typically does the initial design; Sales Strategy and Sales Leadership review scenarios and approve the final plan. Most teams use Carve at annual planning, but it's also useful mid-year when headcount changes or a new segment needs coverage.

Carve your next territories with AI

See how fast territory planning can be. Start free or talk to us about your 2026 plan.

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