How Omnipresent implemented Gradient Works and transformed SDR productivity
After a period of rapid growth, Omnipresent was looking to increase SDR productivity. They implemented Gradient Works Bookbuilder and a dynamic books process.
Having more clarity into their account books, reps are now making more calls, completing more steps in their outreach cadence, touching more accounts, and most importantly - creating more opportunities. Calls are up 146%, total touches are up 66%, and completed cadence steps are up 63%. New opportunity creation is up 16%.