Practical insight for revenue leaders and operators

Up and to the Right is a free monthly newsletter about building more effective B2B revenue orgs.

Hear from experts who have been there, with strategies that work. Sent straight to your inbox.

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Learn how to get more consistent and predictable revenue

Up and to the Right is written for sales and marketing leaders, and each issue is full of practical advice and expert Q&As from people who've been there. The free newsletter features videos, podcasts and articles about revenue topics like:

  • Team design (SDRs, MDRs, BDRs, AEs, AMs, SEs, CSMs)
  • Goal setting, capacity modeling and hiring plans
  • Comp plans and career paths
  • Lessons learned about territories and customer segmentation
  • Retention and expansion strategies for driving GRR, NRR and LTV
  • Scaling and measuring sales enablement
  • Playing nice with the back office
  • GTM team alignment

Up and to the Right is brought to you by Gradient Works, an early stage software company in Austin, Texas. We're dedicated to making revenue more efficient and predictable for B2B companies. Our company was founded by experienced entrepreneurs with background across the revenue organization and customer lifecycle. We still don’t have all the answers, but we can help.